About WPP

WPP is the world leader
in communications services.

Two heads

What we do

What we do chart

Partners for growth

WPP has one simple purpose: to create growth for our clients.

We believe in data-driven insight and the transformative power of technology. Even more than that, we believe in the application of human intelligence, vision and creativity to the task of solving business problems.

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That’s why we’ve assembled a global powerhouse of talent, with every capability required to understand and reach audiences, build brands, sell products and services, and prepare organisations for the future.

As a worldwide team, we have the scale, flexibility and speed to deploy those skills where and when they are most needed, and to deliver the most effective and efficient growth solutions for our partners.


203,000 people (including associates)

3,000 offices

112 countries

The Group works with 369 of the Fortune Global 500, all 30 of the Dow Jones 30, and 71 of the NASDAQ 100. Some 913 clients are served in three disciplines. 629 are served in four disciplines; these clients account for over 53% of Group revenues. The Group also works with 477 clients in six or more countries.

Repertory of talent

WPP world

Our global brands

  • AKQA
  • Burson Cohn & Wolfe
  • Finsbury
  • Geometry Global
  • Grey
  • Group M:
    • Essence
    • MediaCom
    • Mindshare
    • Wavemaker
    • Xaxis
  • GTB
  • Hill+Knowlton Strategies
  • Hogarth
  • J. Walter Thompson
  • Kantar
  • Landor
  • Ogilvy
  • Superunion
  • tenthavenue
  • VML
  • WPP Health & Wellness
  • Wunderman
  • Y&R
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Our 4 strategic priorities in 2017

Horizontality icon


Advance horizontality by harnessing the Group’s collective capabilities for the maximum benefit of clients.

New markets icon


Increase share of revenues from faster-developing markets to 40-45%.

New media icon


Increase share of revenues from new media to 40-45%.

Technology, data & content icon

data & content

Maintain share of more measurable marketing services at 50% of revenues.

Billings* £55,563m Reported +0.6%
Constant -3.9%

Revenue £15,265m Reported +6.1%
Constant +1.6%

Revenue less
pass-through costs*
£13,140m Reported +6.0%
Constant +1.4%

Headline PBIT* £2,267m Reported +4.9%
Constant +1.5%

Revenue less
costs margin*
17.3% Reported -0.1 1
Constant 0.0 1

Reported PBIT £2,022m Reported -4.3%
Constant -7.5%

Headline PBT* £2,093m Reported +5.4%
Constant +1.9%

Reported PBT £2,109m Reported +11.6%
Constant +7.7%

Headline diluted EPS* 120.4p Reported +6.4%
Constant +2.7%

Reported diluted EPS* 142.4p Reported +31.9%
Constant +26.9%

Dividends per share 60.0p Reported +6.0%
Constant +6.0%

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(% change from 2016 in reported and constant currency)
* Refer to financial summary on page 11 in the Annual Report for additional information.
1 Margin points.

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Training investment £44.9m

Social contribution £49.4m

Reduction in carbon
footprint per £m
revenue since 2006

Women Non-Executive

Women company
directors and
executive leaders

Women senior

Women total

Our leaders

Executive Leaders

Roberto Quarta

Roberto Quarta

Executive Chairman

Paul Richardson

Paul Richardson

Group Finance Director

Mark Read

Mark Read

Joint Chief Operating Officer

Andrew Scott

Andrew Scott

Joint Chief Operating Officer

Company Leaders

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Client Team Leaders

Head shots of client team leaders

Country and Regional Managers

Head shots of country and regional managers
Download a PDF of these leaders PDF 7.34MB

The annual essay

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A 20th Century Lesson for
21st Century Brands

By Jeremy Bullmore

Read essay PDF 0.82MB

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