Data summary

Key data

Key data
  Units 2015 2014 2013 2012 2011
Basic Group info            
Number of countries   112 111 110 110 107
Number of offices   3,000 3,000 3,000 3,000 2,500
Benchmarks            
Dow Jones Sustainability Index   Member Member member member member
FTSE4Good   Member Member member member member
CDP   97 B 98 B 95 B 81 B 65 D
             
Economic            
Billings £m 47,632 46,186 46,209 44,405 44,792
Revenue £m 12,235 11,529 11,019 10,373 10,022
Headline PBIT £m 1,774 1,681 1,662 1,531 1,429
Market capitalisation at year-end £m 20,237 17,831 18,613 11,237 8,554
Staff costs £m 6,653 6,440 6,477 6,106 5,872
Taxation £m 248 300 284 197 92
             
Social investment            
Charitable donations £m 5.9 4.8 4.9 5.1 4.8
Arts % 4 9 6 6 6
Education % 23 23 20 19 20
Environment % 1 2 2 1 1
Health % 23 22 21 17 18
Human rights % 8 4 30 33 34
Local communities % 41 40 21 24 21
Other % – – 30 33 34
Pro bono £m 13.5 17.0 14.7 11.1 10.5
Arts % 5 6 5 7 9
Education % 13 17 14 15 12
Environment % 5 5 6 5 8
Health % 37 39 31 18 20
Human rights % 4 2 24 29 27
Local communities % 36 31 20 26 24
Other % – – 24 29 27
Free media space £m 24.4 25.1 19.8 14.3 12.4
Total social investment (excl. free media) £m 19.4 21.8 19.6 16.2 15.3
as a proportion of revenue % 0.16 0.19 0.18 0.16 0.15
as a proportion of profit before tax % 1.30 1.51 1.51 1.48 1.52
Total social investment (incl. free media) £m 43.8 46.9 39.4 30.5 27.7

Employment

Employment data
  Units 2015 2014 2013 2012 2011
Headcount            
Excluding employees from associate companies   128,000 124,000 119,000 116,000 114,000
Including employees from associate companies   190,000 179,000 175,000 166,000 159,000
Age            
19 or under % 0 0 1 1 1
20-29 % 36 36 36 36 38
30-39 % 37 38 37 37 37
40-49 % 18 18 18 18 17
50-59 % 7 7 7 7 6
60 and over % 2 1 1 1 1
Gender            
WPP Board % female 29 24 29 19 19
Executive leaders % female 33 31 32 32 31
Senior managers % female 47 46 47 47 47
All staff % female 54 54 54 54 54
Ethnicity in the UK and US            
Executive leaders % minority 13 11 10 11 11
Senior managers % minority 20 19 18 18 17
All staff % minority 26 26 25 23 23
Training £m 41.1 38.2 40.0 38.1 38.9
Paid internships and apprenticeships Number 5,378 5,911 4,000 – –
Days lost due to sickness per employee Number 3.0 3.2 3.5 3.4 3.3

Environment

Environment data
  Units 2015 2014 2013 2012 2011
* Renewable electricity rated at zero emissions.
Carbon footprint*            
Total CO2e emissions tonnes 264,774 281,389 279,859 283,321 277,231
Scope 1 emissions from stationary fuel combustion tonnes 8,135 9,748 11,305 9,840 9,714
Scope 2 emissions from purchased electricity tonnes 123,218 138,348 136,172 140,447 130,396
Scope 3 emissions from business air travel tonnes 98,885 96,590 95,879 96,079 100,960
Scope 3 emissions from other estimated impacts tonnes 34,536 36,703 36,503 36,955 36,161
Total CO2e emissions per employee tonnes/FTE 2.07 2.28 2.35 2.45 2.44
Total CO2e emissions per £m revenue tonnes/£m 21.64 24.41 25.40 27.31 27.66
Office energy use            
Total energy use megawatt hours 354,018 359,620 380,906 369,255 352,335
Direct energy use (natural gas and heating oil) megawatt hours 38,287 44,847 52,532 45,673 45,090
Indirect energy use (purchased electricity) megawatt hours 315,731 314,773 328,374 323,582 307,245
Energy use per employee kilowatt hours/FTE 2,763 2,909 3,198 3,191 3,101
% of electricity from renewable sources % 21 14 15 16 16
Business air travel            
Total business air travel million miles 588 560 538 490 516
Long haul million miles 316 306 303 346 369
Medium haul million miles 215 200 171 – –
Short haul million miles 58 54 64 144 147
Business air travel per employee miles/FTE 4,591 4,532 4,519 4,237 4,548
Paper            
Total paper purchased tonnes 4,897 5,101 6,584 5,879 9,327
Paper purchased with recycled content or FSC/PEFC Certified % 31 – – – –
Recycling            
Total waste recycled tonnes 5,713 5,416 5,106 4,886 5,681
Breakdown by category:            
Paper and cardboard % 71 73 81 82 83
IT waste (computers, mobile phones and cartridges) % 2 3 3 3 3
Other waste recycled % 27 24 16 15 14